Prabhas’ ‘Radhe Shyam’ pre-release mega event to be held on December 23

The makers of ‘Radhe Shyam’ have planned for the pre-release event on December 23, at Hyderabad’s Ramoji Film City. The film features Prabhas and Pooja Hegde in the leading role.

For the first time in the history of the South Film Industry, the trailer launch of a film will be performed by fans.

The unprecedented announcement was made by producers of UV Creations on their Twitter handle on December 18. They tweeted, “Witness the first-ever trailer launch event by the fans in Indian cinema. 23rd December, Ramoji Film City, Hyderabad”. Along with this, they also shared a promo poster of the film.

The film has been directed by Radha Krishna Kumar. The project is set in 1970s Europe and also stars Bhagyashree, Krishnam Raju, Sachin Khedekar, and Priyadarshi as ancillary cast.

Bankrolled by UV Creations, Gopi Krishna Movies, and T-Series, Radhe Shyam is slated for a Sankranthi release on 14 January 2022.

Meanwhile, apart from ‘Radhe Shyam’, Prabhas will also star in Prashanth Neel’s next. Bankrolled by Vijay Kiragandur under Hombale Films, the project is titled ‘Salaar’. The film will see Shruti Haasan and Jagapathi Babu in crucial roles and will release on 14 April 2022.