AdSense Added New Settings To Auto Optimize

Google AdSense ad publishers now have more control over Google’s optimization experiments, as AdSense adds three new settings to auto-optimize.

Auto Optimize is an excellent option by which ad publishers can run experiments on the different ad formats publishers use. Google does the experiment, where they analyze which ad format is performing best according to your site and the users to help you increase your revenue. Not only your website revenue, but it helps to improve the user experience of your website. The experiment works on auto ad formats and where the publisher sets up Auto ads. It also works on ad size optimization.

However, previously Google would run experiments on 50% of the traffic of the publisher’s site. From now, Publishers can select the amount of their traffic they want to show optimized experiments.
Besides, publishers can now block a specific experiment if they wish not to run any type of optimization experiments they can do so. Users now get the option to block an ad style too.