India

A startup challenge enabling special care initiatives

<br>And post the pandemic, the disability numbers are expected to increase due to poverty, malnutrition, inadequate access to education and healthcare, unsafe working conditions, a polluted environment, and lack of access to safe water and sanitisation.

Varija Life and Startup Buddy have announced a competition ‘Starable’ for startups offering solutions for people with physical or mental special needs, in association with Startup India.

The initiative aims to encourage entrepreneurs and investors to tap the market for disabled which is unexplored — with a very little competition and a huge market size.

Varija Life, under Varija Bajaj is a not-for-profit organization, working in the area of disability awareness. The organisation is conducting extensive research on clothing for persons with disabilities through 27 fashion colleges.

“Starable is an initiative to encourage entrepreneurs and investors in order to create a robust eco-system for persons with special needs including old age disability. I wish to mobilise the infrastructure, facilities, education, government and even people’s perception towards people with special needs.” says Bajaj.

Amit Singal, co-founder of Startup Buddy, says: “The purpose of the initiative is to empower aspiring entrepreneurs to innovate and unleash their talent for this untapped segment. I am really overwhelmed with the feedback of various stakeholders and experts in the Startup Ecosystem and their zest to promote such initiatives.”

Prizes worth Rs 10 lakh have been announced for the winners of this startup challenge. Apart from mentorship and guidance from industry experts, the winners will get access to various other grants and investment opportunities.

Entrepreneurs can apply at Bit.ly/starable5 by July 31, 2020.

Startups at Idea Stage can also apply for the challenge.

Top 15 startups will be announced by September 30.

(Puja Gupta can be contacted at puja.g@ians.in)

–IANS<br>pg/tb/

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