Delhi-based startup helping firms invest in ‘social capital’
New Delhi, March 4 (IANS) In a bid to help organisations invest and capitalize on the “social capital” within their premises, a startup called OrgLens has created a platform that is helping CEOs and CIOs unravel the informal networks within an organisation and go deep into the dynamics between people exploring trust in relationships.
In every organisation, there is a formal hierarchy and reporting structure. But there also exists less structured relationships that contribute to the work getting done. How do you map the informal networks and dynamics in a company?
“OrgLens helps understand the energy flow and acupressure points in organisations, particularly those with many degrees of complexity. Till now, other than the organisation structure and chart, we had no tool to visualise the complex adaptive organization,” Santhosh Babu, Founder of OrgLens, told IANS.
The OrgLens platform is designed to help leaders make effective decisions on strategy, execution, identification of talent, engagement and culture, etc.
According to Dr Pramath Raj Sinha, Founder and Chairman, Harappa Education and, Founder, ISB and Ashoka University, if the formal structure is like the skeleton of an organisation, the informal networks are the central nervous system.
“Mapping these networks can give invaluable insights on an organisation’s ability to change, innovate and grow,” explained Sinha who serves on the advisory board of OrgLens.
Along with two IIM Ranchi graduates and senior consultants with 16 years of technology consulting experience at Infosys and Deloitte, he started building the platform three years ago.
OrgLens platform has been used by companies like Fractal Analytics, Nestle, Carrier Midea, PropTiger and Tata Realty. This year, OrgLens is poised to take up assignments for Western Digital and Sterlite Power, informed the company.
Cloud-based OrgLens has the capacity to map thousands of people in organisations.
“We aspire to work with at least 100 organisations using the OrgLens tool in India this year and aims to reach 1,000 organisations globally in three years,” said Babu.
OrgLens looks at what is real, what is happening on ground and how things are really developing within an organisation.
For example, engagement means how people connect with each other, engage with each other, who engages with whom, etc.
The OrgLens tool has a potential of replacing a lot of traditional assessments that organisations use, said the company.