Tinder rolls out video calling function in India
Popular relationship app Tinder has rolled out a brand new feature that can allow customers to video call each other.
According to the company, the function that is being presented to its users in India enables users to video call each other when both celebrations have ‘liked’ each other on the app.
“Just like matching, we want to make sure you’re on the same page with video: so Face to Face is enabled on a match-by-match basis. Once the conversation is flowing and you’re ready to show you’re interested in a Face to Face, tap the video icon,” mentioned the corporate in a press assertion.
In a survey conducted by the company among 5,000 Tinder members in the US between May 6 and May 12, 2020, the corporate discovered half of them have had a video date with a match off Tinder in the previous month. “40% Gen Z members wanted to continue using video as a way to decide whether to meet in real life in the future – even once their favorite date spot is open again,” added the corporate.
“We’re excited to share that our Face to Face//video chat feature is now available in India after receiving positive feedback from our members who have had early access to it,” mentioned Rory Kozoll, Head of Trust and Safety Product at Tinder. “We’re confident that opt-in video gives members a more authentic way to test out the chemistry they have with their match before making the decision to continue the conversation, whether that means keeping it digital or meeting safely IRL.”