Mumbai: Mphasis, the innovative cloud, and cognitive IT solutions, won a coveted Brandon Hall Group Gold award for excellence in the Talent Acquisition category. Mphasis’s win was announced on August 21, 2020.
With its entry outlining how the company grew its top line by identifying and onboarding next-gen talent harnessing the power of social hiring, Mphasis secured Gold for the ‘Best Social Talent Acquisition Strategy’ in the Talent Acquisition category.
At Mphasis, the employee referral program has been one of the most promising hiring channels. Through the gamified social referral program, Mphasis’ employees are encouraged to build the company’s talent pool by referring friends, extended family, and former colleagues over WhatsApp, Twitter, Facebook, LinkedIn, and other social mediums. Through this contribution from the employees, Mphasis’ Global Strategic Resourcing team has not only managed to reach passive talent (where they existed) but also delivered significant top-line and bottom-line impact.
“In today’s increasingly subjective business environment, it is observed that micro-social communities, both online and offline, are home to some of the best talent around. Major developments across economies are taking place on social media channels, as audiences are increasingly migrating to these platforms. Given the prevalence of such tools among our targeted candidate pool, more so in the post-pandemic era, it was a natural progression for us to adopt a more social outlook to hiring and explore these avenues of untapped potential,” said Srikanth Karra, Chief Human Resources Officer, Mphasis.
“Mphasis, as a large IT organization, has an existing community across different skill combinations. Leveraging a niche skill employee community to reach out to their social networks to attract talent has proved fruitful to our hiring approach, and this award is a testament to the efficiency of our digital hiring model,” he added.
“Congratulations to Mphasis! We are privileged to partner and bear witness to a journey of transformation. A journey is driven by strategic goals designed by marrying organizational impact with a premium experience for every stakeholder. It is fulfilling to see customers use pioneering ways to attract talent that is excited to join and stay,” said Sudarsan Ravi, Founder, and CEO, RippleHire.
“Organizations around the world highly value Brandon Hall Group Excellence Awards – so much so that we received a record number of applications in the middle of a global pandemic,” said Rachel Cooke, Brandon Hall Group COO, and leader of the HCM Excellence Awards Program. “The awards provide valuable recognition and validation of best practices in all areas of HCM at a time when they have never been more important to both employers and employees.”
Award entries were evaluated by a panel of veteran, independent senior industry experts, Brandon Hall Group analysts, and executives based upon the following criteria: fit the need, design of the program, functionality, innovation, and overall measurable benefits.
Excellence Awards winners will be honored at Brandon Hall Group’s HCM Excellence Conference, January 26-28, 2021, at the Hilton West Palm Beach, Florida. Select winners also will serve as presenters in breakout sessions, sharing their leading practices during the conference.
“The Excellence Awards serve the critical function of reinforcing the essential business benefit of creating great experiences for candidates and employees,” Brandon Hall Group CEO Mike Cooke said. “All award winners must demonstrate that their HCM programs drive bottom-line business results. That’s what sets our awards program apart from all others.”