Sports

Knight Riders to Invest in US-based Major League Cricket

American Cricket Enterprises announced the Knight Riders Group, owners of the Kolkata Knight Riders (KKR) has agreed to invest in Major League Cricket.

The investment by the Knight Riders Group, which is led by Bollywood actor Shah Rukh Khan along with Juhi Chawla & her husband Jay Mehta, is part of a strategic long-term investment to help USA Cricket run the six-team T20 league.

Mr. Shah Rukh Khan, commenting on the long-term agreement, said, “For several years now, we have been expanding the Knight Riders brand globally and closely watching the potential for T20 cricket in the USA. We are convinced that Major League Cricket has all the pieces in place to execute on its plans and we look forward to making our partnership an enormous success in the coming years.”

Venky Mysore, the CEO of KKR and Red Chillies Entertainment has shared the news on its official Twitter handle, he wrote, “Delighted to announce the new partnership between Knight Riders’ & American Cricket Enterprises in Major League Cricket in the US! Looking forward to showcasing T20 cricket in America!”

In addition to this, Venky Mysore also said, “We feel fortunate to have been consistently recognized as one of the best franchises in T20 cricket and have become one of the fastest-growing sports brands in the world. As T20 cricket expands internationally, we are flattered by the regular inbound requests to play a major role in growing the sport abroad. We have had a keen interest in the developments in the United States and our expansion into the U.S. is consistent with our long-term strategy. We look forward to the new challenge of building cricket in the world’s most sophisticated sports and media market and we believe that we can bring a huge amount of expertise to help make Major League Cricket realize the potential that it undoubtedly has.”

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