Instagram may soon allow creators to earn money from Reels

Instagram may soon offer to create real money for creators by making short videos from Reels on its platform.

The plan of the Facebook-owned social media firm is to take on rival TikTok and many other similar platforms allowing users to create and share short videos.

Instagram is seemingly working on a new bonus payments program to pay creators who make Reels.

App researcher Alessandro Paluzzi first spotted the announcement from the Facebook-owned social media giant in the back-end code of the app and posted the development on Twitter.

As per the screenshot shared by Paluzzi, the announcement notes that the Bonus Program would enable users to earn bonuses when they share new Reels content. These users will have “earnings goals” and will be able to track their progress to make the said earnings. Instagram also enables creators to access new earning opportunities.

However, It is still not clear if the videos can be monetized immediately or only after they cross a certain threshold of views.

Instagram is also working on the option to provide users globally to hide theirs like counts on posts. Facebook also plans to introduce a similar feature for its users.

Instagram users will be able to hide like counts on all posts in their feed and on their own posts. According to the Instagram blog, both options will be available on Facebook in “the next few weeks.”