The Indian edition of the world’s biggest and most controversial reality show ‘Bigg Boss’ is set to ‘streaming on VOOT ahead of its television premiere.
The new season will be called “Bigg Boss OTT” and will arrive early this year.
“The Big Boss OTT” will stream its first six weeks on OTT, and will gradually move onto the network’s television channel Colors with the launch of ‘Bigg Boss season15’.
Peaking about the launch of Bigg Boss first on the OTT platform, Viacom18 Digital Ventures’ Chief Operating Officer, Gourav Rakshit, said: “Voot has grown to become home to entertainment in India through industry-leading engagement and share-worthy content across originals, international, catch up and content-around-content segments.”
“The launch of Bigg Boss OTT exclusively on Voot before TV is poised to be yet another game-changer in digital entertainment and a step forward in further cementing our position as the most loved consumer entertainment brand. This season is set to empower our audiences through unparalleled category-defining innovation through interactivity which we are sure will provide significant to our users, advertisers, and brands alike,” Rakshit added.
Actress Shweta Tiwari, an ex-Bigg Boss contestant and winner of “Bigg Boss 4”, is excited about the OTT streaming of the show.